From November 21 to 22, 2019 resort town Sochi will host the SIFT International Tourism Forum, which has become one of the most important business platforms for domestic and inbound tourism in Russia. Venue: Multifunctional Complex Adler Arena, Imeretinskaya Lowland, Sochi, Russia.

The Forum organizers are the Administration of Krasnodar Krai, the Ministry of Resorts, Tourism and Olympic Heritage of Krasnodar Krai, and the Administration of the city of Sochi.
The organizer of the exhibition is SOUD LLC - Sochi Exhibitions.
The Congress coordinator is the tour operator "Alean".
With the assistance of the Federal Agency for Tourism, the Russian Union of Travel Industry, the Russian Hotel Association, the Chamber of Commerce and Industry of the Krasnodar Territory, and the Chamber of Commerce and Industry of Sochi.
The focus on domestic and inbound tourism largely determines the Sochi Tourism Forum's popularity among industry participants, as it is the only congress and exhibition event of its kind.
The Tour Forum's information partners include leading online portals and media outlets.
During the Forum on November 21-22 the following events will take place:
- XXV International Tourism Exhibition "Resorts and Tourism. Season 2019–2020"
- XIX International Specialized Exhibition "Hotel and Restaurant Business";
- Congress "Strategic Issues and Practical Solutions for Domestic and Inbound Tourism in Russia";
- Educational tours of the resort and business facilities of Sochi.
The Sochi Forum is the premier business platform for domestic and inbound tourism!
Russia is a vast country with rich tourism potential, and the Russian resort industry has much to offer both domestic and international tourists. It could be said that Russian tourism is currently experiencing a renaissance, but under new economic conditions, taking into account global experience, aiming for the highest standards, and emphasizing its distinctive character and unique natural and historical heritage.
Domestic and inbound tourism in Russia today is a huge, promising market, and significant resources and efforts are being invested in its development. The International Tourism Forum in Sochi aims to demonstrate to the world that our country's tourism industry truly has something to offer both domestic and international tourists. Join Russia's largest business platform for domestic and inbound tourism! Here you can find promising partners and resolve all your issues for the new tourist season!
One forum – thousands of business contacts!
The SIFT Forum is Russia's only business platform for domestic and inbound tourism professionals. Each year, the event brings together a large number of key players in the tourism industry, each tasked with successfully resolving specific business issues through negotiations and ultimately improving their company's efficiency.
Business leaders understand that B2B meetings are, first and foremost, about relationships between people. For this reason, we now use the term "h2h" at the Forum to emphasize that business is born primarily from human-to-human contact. Therefore, this year's Forum will focus on creating a new atmosphere conducive to the personal connections necessary for business effectiveness.
The Forum platform will be divided into key sections:
1. SIFT Mettings (meeting scheduling system) is a platform for finding partners and scheduling business meetings for individual participants and visitors, as well as business delegations, government agencies, and associations. SIFT Meettings allows for direct negotiations at the Forum and the opportunity to schedule the necessary meeting well in advance of the event. Registration for the system will be open on the Forum website.
2. SIFT Academy – hosting seminars, master classes, business games, and meetings with top travel bloggers to help find ways to promote tourism products.
3. SIFT Person – using marketing tools to create personal engagement for everyone.
Thus, thanks to the Forum's focus on engaging everyone, participation in this event is fundamental for tourism professionals, as it fosters business relationships in a h2h format and increases the targeting of Forum events, allowing guests and participants to fully address their business objectives.
Forum Audience
The Sochi Tourism Forum brings together various participants in the domestic tourism market: regional authorities, resorts, hotels, tour operators, and other tourism industry representatives seeking to present their products or services to the widest possible audience—both Russian and international.
The main visitors will be tourism industry specialists, primarily tour operators and travel agents from various regions, interested in finding new contacts, establishing business ties, and concluding commercial deals.
By participating in the SIFT 2019 International Tourism Forum, you gain an excellent opportunity not only to establish yourself and showcase your capabilities, but also to learn from your colleagues. SIFT in Sochi offers a new atmosphere conducive to the creation of targeted business contacts essential for business effectiveness.
SIFT Business Benefits and Opportunities:
- Format: a business platform of federal significance
- The event takes place on the eve of the winter resort season and the new tourist year.
- The venue is the country's leading all-season resort
- 100% target audience
- Opportunity for direct dialogue with representatives of federal, regional, and local governments in the field of tourism and culture
- A rich discussion and educational program
- An exhibition space of over 5,000 square meters presents Russia's tourist regions.
- More than 250 participants
- Current partnership offers with Turforum
International Tourism Forum in Sochi: Come to the Decision
All questions for the new tourist season!
Participation in the Forum is a unique opportunity to showcase all aspects of organizing recreation, tourism, and medical treatment, learn about new products, and enter into direct contracts for the 2020 season.
Source: trn-news.ru